Quality as a search for harmony, passion as the guide to excellence.

The quest for excellence and love for nature has always been a passion of the Bulgari family and has brought about intense research and development of the different potentialities of the local terroirs, which have generously given back three different qualities of harmonious red wines.

Giovanni Bulgari, chief executive of Podernuovo and the creative soul of this venture, is naturally drawn to all environmental issues, and considers respecting nature an essential element while creating his wine.
Finding a balance and harmony by reducing carbon dioxide while processing the grapes is the company’s objective.

Simplicity, purity and passion.
The 6 diagonal lines of the brand are the result of the observation of vineyard geometry, of its structured lightness lying over the hills and remodeling it.
Red is the colour that outlines the right moment for the harvest


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